Ungasebenzisa iiNdebe zeholide ze-Starbucks 'kuXinzelelo-kulo nyaka
Umxholo
Iikomityi zeeholide ze-Starbucks zinokuba ngumxholo ochukumisayo. Xa inkampani ityhila uyilo olubomvu oluncinci lweekomityi zayo zeholide kwiminyaka emibini edlulileyo, kwavusa isiphithiphithi sikazwelonke ngecala elinye likhalaza ukuba i-Starbucks ifuna ukuphelisa iisimboli zeKrisimesi kunye nolunye olubhengeza #ItsJustACup. Iikomityi zeholide zamva nje kunqabile ukuba zibange isiphithiphithi; zimhlophe ngemifanekiso yeKrisimesi ekufanele ukuba abathengi bayayifaka imibala.
Uyilo lwalo nyaka luphefumlelwe ngabathengi abaye benza ubugcisa ngeekomityi zabo kwixesha elidlulileyo, ngokutsho koshicilelo lweStarbucks.
Ngaphambi kokuba uhambe kwaye ulilele ukufa kwendebe yeholide ebomvu, gcina ingqondo evulekile. Ngaphandle nje kokonwaba, ukuhombisa indebe yakho kunokuba neenzuzo zempilo. Imibala ivele njengendlela esemthethweni yokunciphisa uxinzelelo. (Jonga: Ngaba Iincwadi zoMbala zabadala ziSisixhobo soNcedo lweStress abaHluliwe ukuba babe?) Indlela yokubhala imibala yabantu abadala yaqala ngo-2015, kodwa ubugcisa bekudala busetyenziswa njengendlela yonyango. Olunye uphononongo lwafumanisa ukuba izigulane ezinomhlaza ezithathe inxaxheba kunyango oluqhelekileyo lwezobugcisa zichaze iimpawu ezincitshisiweyo.
Okukwintsusa? Ukuba iiholide ukhe wagxininisa, kunokuba kufanelekile ukuba uthabathe ikomityi evela kwi-Starbucks, nokuba ubenombala onomsindo ngento yonke ebomvu.