I-KIND isungule i-Snack Bar eya kuthi incede ukuXhobisa i-LGBTQIA + yoLutsha + ngoLutsha ngeNyanga yoKhukhumala
Umxholo
Ngaphandle kwemikhosi eqhelekileyo enengxolo, imvula eqaqambileyo, enemibala e-confetti, kunye nabantu abambethe umnyama ababethela ezitalatweni zedolophu ukubhiyozela uluntu lwe-LGBTQIA, + inyanga yokuziqhenya ijongeka yahluke kwaphela kulo nyaka. Kodwa i-COVID-19, kunye nokucinywa okubangelwe yiminyhadala yomntu ngaphakathi, ayimisi i-KIND Snacks ekuboniseni inkxaso yayo nokwenza eyona nto ihamba phambili: ukusasaza ububele.
Kuyo yonke inyanga kaJuni, uphawu luthengisa unyaka wesibini, umda we-KIND Pride bar, umda weTshokholethi emnyama kunye nebar yetyuwa yoLwandle nge-rainbow wrapper ephefumlelwe yiflegi yoQhayiya. Kunye nokwanelisa isisu sakho sokugcuma ngexesha lokutya, ibha izokunceda ukuxhasa ulutsha lwe-LGBTQIA + olungenamakhaya kwisiXeko saseNew York. Zonke iimali ezifunyenweyo (ukuya kuthi ga kwi-50,000 yeedola) ezivela kwi-KIND Pride bar ziya kunikelwa kwi-Ali Forney Centre (AFC), umbutho ozinikele ekuboneleleni i-LGBTQIA + abatsha abangenamakhaya kunye nabantu abadala abancinci ngezindlu kunye neenkonzo zenkxaso, kuquka ukutya, unyango, impilo yengqondo. iinkonzo, kunye nokunye. (FYI: Uluntu lwe-LGBTQIA+ luhlala lufumana ukhathalelo lwezempilo olubi kunoontanga babo abathe ngqo.)
Intsebenziswano phakathi kwe-KIND kunye ne-AFC ibuyele kwi-2017, xa amalungu eqela le-KIND kwilizwe lonke athatha usuku lokuzithandela, kuquka ne-AFC, njengenxalenye yoSuku lweNkonzo yonyaka yenkampani. Kwiminyaka emithathu ukusukela, phantse i-100 KIND yabasebenzi baye bavolontiya nombutho. Kodwa iinkonzo ze-AFC ziyafuneka ngoku ngakumbi kunangaphambili ngenxa ye-COVID-19, ngokutsho kwesithethi se-KIND.
Ibha ye-KIND Pride, nangona kunjalo, iyinxalenye yenyathelo elikhulu lokunceda abantu kwi-snack brand. Emuva ngoJuni ka-2019-xa i-Pride bar yenza i-debut yayo-inkampani yazisa i-KIND Snack & Give Back Project, inkqubo yeminyaka emininzi exhasa imibutho ekhuthazayo kwaye ixhobise abanye. Ukuhlonipha uSuku loMagqala ngo-2019, i-KIND ikhuphe ibha yayo yeHeroes izuza iThemba lamaWarriors, ebonelela ngoncedo kumalungu enkonzo awonzakeleyo kunye neentsapho zawo. Phambi koSuku lwaMazwe ngaMazwe ngoFebruwari, inkampani yazisa ibha yayo yokuLingana ukuze incede i-Alice Paul Institute, i-non-profit ezinikele ekuqhubeleni phambili ukulingana ngokwesini. (Eyeleleneyo: Indlela uNicole Maines ayivula ngayo indlela yesiZukulwana esilandelayo se-LGBTQIA+ yoLutsha)
Njengoko uphawu luqhubeka neProjeki kunye neProjekthi yokuBuyisa, i-KIND inethemba lokuxhasa uluntu olungagcinwanga kakuhle, isasaza uvelwano ngakumbi, kwaye iphakamisa amaxabiso anje ngobubele novelwano, ngokutsho kwesithethi sophawu.
Unokwenza into eswiti kwabo basweleyo *kwaye* ukwanelisa iminqweno yakho ye-sweet-meets-salty kule nyanga yeQhayiya ngokuchola ibha (okanye ezintandathu, TBH) kwiWegmans yakho yasekhaya, iDuane Reade, okanye ivenkile ekoneni yesiXeko saseNew York. , Kunye nakwi-intanethi kwi-pennacks.com ngelixa izinto zihlala zikhona.