I-Peloton isandula ukuzisa i-brand yayo ye-Drool-Worthy Apparel

Umxholo

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Kube luhlobo lweveki exakekileyo kwindalo ipeloton (uCody Rigsby ucwangciselwe ukubakhona Ukudanisa Neenkwenkwezi! U-Olivia Amato usanda kutshata!). Kodwa ngaphaya kophuhliso olunomdla kubomi babafundisi-ntsapho, iPeloton ngokwayo yenza nje amaza amakhulu ngokusungulwa ngokusesikweni kwento entsha, ngaphakathi (okuthetha: eyabo!) Umgca wengubo ophefumlelwe yinkampani enomdla kakhulu (kunye nelizwi) ekuhlaleni. (Idibeneyo: Eyona ndlela isebenzayo yePeloton, ngokutsho kwabaHlaziyi)

Ingqokelela ye-Peloton Apparel yokuvula i-Fall 2021, eyehliswa ngokusemthethweni ngoLwesine, ibandakanya uluhlu lwezinto ezifunekayo, kubandakanya iileggings, iihoodies, kunye neitanki, phakathi kwezinye izinto. Ngaphezu koko, amalungu ePeloton, kunye nabahlohli, bavavanya iimpahla ukuqinisekisa ukusebenza kakuhle ngexesha lokuzilolonga. (Eyeleleneyo: Izincedisi zePeloton ozifunayo ukuze uQhube ngokugudileyo, ukuHamba okuSweatier)

"Kwiphepha likaFeloton likaFacebook, amalungu ahlala ebhala amagqabantshintshi, ukugxeka kunye nengxelo," utshilo uJill Foley, usekela-mongameli wezambatho zikaPeloton. Abantu ngoLwesine. "Abahlohli bazakundixelela," Jill, oku kuye kwavakala kuyinto ehlekisayo, iyaqengqeleka xa ndoyame okanye ayindinikezi ngokwaneleyo. " Silungelelanise kancinci isitayile ngasinye saza sawukhangela umhlaba ukuze sifumane amalaphu alungele iimfuno zamalungu ethu. "

I-ICYDK, iPeloton ibisoloko ithengisa impahla ukusukela ngo-2014. Kodwa ihlala isenziwa ngokubambisana neenkampani ezinje ngeAdidas kunye neLululemon- yiyo loo nto, kude kube ngoku. Ukuphehlelelwa kwangoLwesine kuphawula ingqokelela yokuqala kaPeloton apho uninzi lweengqokelela zibonisa izinto ezivela kwilebheli yabucala yohlobo.

"Amalungu ethu ayekhathazekile bubungakanani obahlukeneyo, kuba ubungakanani beGangster yokomoya encinci bunokulingana ngokwahlukileyo kunobungakanani beYoga encinci," utshilo uFoley Abantu. "Sifuna ukubanika kanye le nto bayifunayo. Ngokusekwe kulwazi lwethu kule minyaka isibhozo idlulileyo uPeloton ebekwishishini, siyayazi ngokuchanekileyo into abayifunayo."

Umgca omtsha unemilinganiselo emine eyavavanywayo kunye nelaphu ngalinye libonelela ngemisebenzi eyahlukeneyo kunye nezibonelelo:

• Indwangu yePeloton Cadent: Ukutyikitya uphawu, ijezi yesitatshi yenzelwe intuthuzelo kunye nokuhamba ngokulula.
• Ilaphu lePeloton Lite Lines: Umxube weli laphu ulula kwaye uya kunceda ukukhusela ukubila kukuncamathela kulusu lwakho.
• Ilaphu leMishini yokuhambisa iPeloton: Le yenzelwe imisebenzi ephezulu yokusebenza kwaye iziva ngathi buttery ithambile.
• Ilaphu elibalulekileyo lePeloton: Ukucinezelwa kokukhanya kunye nokunwebeka okongezelelweyo zezinye zezibonelelo zoyilo.

Ukuba uyazibuza ukuba zeziphi izimbo ezine ezizezakho ezilungele wena, ungakhokela ekunyatheni, ekomeleleni nasekufundiseni inkampu yebhayisekile, uJess Sims, oxelele Abantu, "Ndiyayithanda iPeloton Move Mission Fabric. Yiyo le into ekufuneka uyinxibile ekusebenzeni kwakho okunzima kunye nokubila okumnandi. Iyaguda kwaye iyaxhasa ngokumangalisayo. Kwaye ingandifumana ngoMgqibelo wam wama-60 [iBootcamp], ethi lukhulu! " (Eyeleleneyo: KuJess Sims, Ukunyuka kwakhe kuDumo lwePeloton konke kwakumalunga nexesha elifanelekileyo)

Okanye ungamamela uRigsby, owakhuthaza iindlela ezininzi zokuphila zokunxiba ngaphandle kwestudiyo kwaye unomdla wokuba le ngqokelela ibandakanya amadoda amaninzi kunye neziqwenga ezingathathi hlangothi ngokwesini. Uye waxela Abantuunomdla kakhulu kwi-T-Shirt emfutshane yokuSebenza (Yithenge, $ 54, onepeloton.com), kwaye uququzelele isantya se-7-intshi iLined Velocity Mfutshane (Yithenge, $ 60, onepeloton.com) -ngapha koko, kunzima hayi ukuthanda iseti ehambelanayo elungileyo nakweyona nto imbiyo yokujima.

Ukuqokelelwa kweempahla zikaPeloton's Fall 2021 kubandakanya ukudityaniswa kwezitayile zamadoda, ezabafazi, kunye nezesini esingathathi hlangothi kunye nezixhobo ezixabisa ukusuka kwi- $ 15- $ 118 kunye nobukhulu ukusuka kwi-XS ukuya kwi-3X-zonke ezikhoyo ngoku kwi-Intanethi nakukhetha amagumbi okubonisa ePeloton kwihlabathi liphela. Kwaye ngokungathi iindaba zelayini yabucala yeeleyile zabucala azonelanga ukukunyusa, yazi ukuba ezinye izinto ezilungileyo ziqinisekile ukuba ziza ngokukhawuleza. "Sizisa itoni yezinye iimveliso ze-niche [abafundisi] ebebecela kunye nezitayile ezinje ngebras zesifuba esikhulu," utshilo uFoley Abantu. "Kuthatha ixesha elincinci ukubagqibelela, kodwa ezo ziya kwaziswa kwiinyanga ezizayo."

Ngoku, ukuba ungandixolela, ndinokuthengela ...

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