Ngaba iiBrand zakho zoMsebenzi oZithandayo zinceda njani ukuba iMveliso yoQeqesho iphile kwiNdyikitya yokufa yeCoronavirus

Umxholo

• IClassPass
• Lululemon
• Isiseko seMovemeant
• UMBOLO
• Ukuthanda ubilo
• Uphengululo lwe

Amakhulu amawaka eevenkile, iindawo zokuzilolonga, kunye nezitudiyo zokuzilolonga zivale iingcango zabo okwethutyana ukunceda ukucothisa ukusasazeka kwecoronavirus (COVID-19). Ngelixa la manyathelo okushenxisa eluntwini ngaphandle kwamathandabuzo ebalulekile, akhokelele nakwimizabalazo emandla yezemali kwabo bangakwaziyo ukusebenza de la mashishini avulwe kwakhona. Ngethamsanqa, abantu abakwishishini lokomelela banyuka ngendlela enkulu ukunceda abo bachaphazeleka ngokwezimali ngubhubhane.

Amashishini afana ne-Brooks Running, i-Outdoor Voices, kunye ne-Athleta baceba ukuqhubeka nokubuyekeza abasebenzi babo xa iivenkile zabo zihlala zivaliwe. Amandla ombane uNike ethembise ukunikela ngeedola ezili-15 yezigidi kumzamo wokunceda i-coronavirus. Amanqaku anjengeBhalansi eNtsha kunye noMkhosi ophantsi kweziXhobo banikela ngezigidi kwizibonelelo ezingenzi nzuzo njengokutya iMelika, iMidlalo elungileyo, Akukho Ndlala ilambileyo, kunye nokuNikwa kweLizwe. Ngaphezu koko, iinkampani ezifana neAdidas, Athletic Propulsion Labs, Hoka One One, North Face, Skechers, Under Armor, Asics, kunye neVionic zonke zithatha inxaxheba kwinyathelo elibizwa ngokuba yiSneakers For Heroes. Iququzelelwe ngu Ubume Umhleli ophezulu wefashoni uJenn Barthole, le projekthi ijolise ekuqokeleleni iiteki ezinikelwe kwezi mpawu kwaye isasazwe kubasebenzi bezempilo kwimiba engaphambili yobhubhani we-coronavirus. Ukuza kuthi ga ngoku, ngaphezulu kwama-400 yeembadada zezihlangu sele zithunyelwe kwiingcali zonyango, kunye ne-Asics kunye neVionic bethembisa ukunikela ngee-200 ezongeziweyo kwisizathu ngasinye. U-Barthole uthi unethemba lokuququzelela iminikelo eliwaka ukuphela kuka Epreli.

Iimbaleki zenza eyazo indima, nazo. Umdlali owenza umthambo kwi-Olimpiki uSimone Biles unikele ngeenkumbulo zokunyusa imali kwiimbaleki ze-COVID-19 yeNgxowa-mali yoNcedo lwe-COVID-19, ngayo yonke ingeniso eya kwiZiko leenzame zoncedo lwe-coronavirus ye-Disaster Philanthropy. Imbaleki ye-Pro Kate Grace inikela isishumi sengeniso yayo kwinyanga yoKwindla kwiibhanki zokutya zalapha kwidolophu yakhe iPortland, e-Oregon.

Ngelixa iinkampani ezinkulu kunye neembaleki ezixhaswayo zinokuxhotyiselwa ukuba negalelo kumzamo wokunceda i-coronavirus kwaye ujongane nelahleko yezemali eze nalo bhubhani, izitudiyo ezincinci zokuzilolonga azihlali zinjalo. Uninzi sele lutsala nzima ekuhlawuleni irenti, kwaye uninzi alukwazi ukuhlawula abasebenzi babo ngelixa bevaliwe. Ngenxa yoko, abanye abafundisi bomzimba kunye nabaqeqeshi bobuqu bajongana nokuwa kwabo ngokwezezimali ukusukela, uninzi lwabo, ukuhlawulwa kwabo konke kuxhomekeke ekuyeni eklasini nakwiiseshoni zomntu ngamnye kunye nabaxumi. Aba bantu, badlala indima ebalulekileyo kwishishini lokomelela komzimba, ngoku baphelelwe ngumsebenzi ngequbuliso. Elona candelo libi? Akukho mntu waziyo ukuba kude kube nini.

Ke, ngoku umbuzo ngulo: Ishishini lokuzilolonga liyakusinda njani kubhubhani we-coronavirus?

Ukuqinisekisa ukuba iyasebenza, Nazi iinkampani ezimbalwa ezingaphumi kuzo kuphela yabo indlela yokuxhasa izitudiyo kunye nabahlohli bokuqina kula maxesha angaqinisekanga kodwa nokwabelana ngeendlela zakho zokuxhasa la manyathelo, nawe.

IClassPass

Elinye lamaqonga aphambili okomelela komhlaba, iClassPass yakhelwe kwimqolo yamaqabane angama studio angama-30,000 akumazwe angama-30. Ngenxa yobhubhani we-coronavirus, phantse zonke ezi ndawo zivale iingcango zazo okwethutyana.

Okwangoku, inkampani ibuyisa usasazo lwevidiyo, ivumela ukuqina kwayo kunye nokuphila qete ukuba inikezele ngeeklasi zokusasaza ngqo kusetyenziswa i-ClassPass app kunye newebhusayithi. Yonke ingeniso evela kweli nqaku litsha iya ngqo kwizitudiyo zeClassPass kunye nabahlohli abangasakwaziyo ukufundisa okanye ukusingatha iiklasi zabo ngokobuqu. Ukubhukisha iklasi, ababhalisile banokusebenzisa iikhredithi ezikhoyo zangaphakathi nohlelo, kwaye amalungu angengawo eClassPass anokuthenga iikhredithi ngaphakathi kweapp ukuze azisebenzise kwiiklasi azikhethileyo.

Inkampani yokomelela iye yaseka iNgxowa-mali yokuNcedisa i-Partner Relief, oku kuthetha ukuba unokunikela ngokuthe ngqo kubaqeqeshi bakho abathandayo kunye nezitudiyo. Elona candelo lililo? I-ClassPass iya kuhambelana nayo yonke iminikelo ukuya kuthi ga kwi-1 yezigidi zeedola.

Okokugqibela, inkampani iqale uguquko.org becela oorhulumente ukuba babonelele ngoncedo olukhawulezileyo lwezezimali- kubandakanya irente, imali mboleko kunye noncedo lwerhafu- kubanikezeli bempilo kunye nokuphila kakuhle kwihlabathi liphela. Ukuza kuthi ga ngoku, uxwebhu lwezikhalazo lusayinwe kwii-CEO zeBarry's Bootcamp, iRumble, iFlywheel Sports, iCycleBar nokunye.

Lululemon

Njengabanye abathengisi bokuqina, uLululemon uvale iindawo ezininzi kwihlabathi liphela. Kodwa endaweni yokuba icele abasebenzi bayo ngeyure ukuba bayenze nzima, inkampani ithembise ukubahlawula kwiishifti zabo ezicwangcisiweyo ubuncinci nge-5 ka-Epreli, ngokutsho koshicilelo oluvela kwi-CEO kaLululemon, uCalvin McDonald.

Inkampani ikwadibanise isicwangciso sentlawulo yoncedo esiqinisekisa iintsuku ezili-14 zokhuseleko lomvuzo kuye nawuphi na umsebenzi olwa ne-coronavirus.

Ngaphaya koko, iNgxowa-mali yoNcedo ka-Ambassador yenzelwe abanini-studio bonozakuzaku baseLululemon abathe baziva benomthwalo wemali wokuvala iindawo. Injongo ye-2 yezigidi zeedola zoncedo kwihlabathi liphela kukunceda aba bantu ngeendleko zabo ezisisiseko zokusebenza kwaye babaxhase ekubuyeni ngeenyawo njengoko bephuma ngaphandle kwesifo.

Isiseko seMovemeant

Isiseko seMovemeant sizibophelele ekwenzeni ukuba imfanelo yomzimba ifikeleleke kwaye ixhobise abantu basetyhini ukusukela oko yaqala ukwaziswa ngo-2014. Ngokubhekiselele kubhubhane we-coronavirus, i-non-profit ixhasa abafundisi-mpilo nokuba sempilweni nge-COVID-19 Grant Grant. Umbutho uya kubonelela ukuya kuthi ga kwi-1,000 yeedola kubafundisi-ntsapho nabahlohli abafuna izixhobo kunye nezixhobo zokusungula amaqonga abo okuqina komzimba. (Idibeneyo: Aba baQeqeshi kunye neStudiyo Banikezela ngeeklasi zokuSebenza eziSimahla kwi-Intanethi phakathi kwesifo sikaCoronavirus)

Ayisiyiyo loo nto kuphela kodwa ixesha elingenammiselo, iipesenti ezili-100 zayo yonke iminikelo kwiMovemeant Foundation iya kwinkampani iinzame zoncedo ze-COVID-19, iqhubeke nokuxhasa amalungu eshishini lokomelela ngala maxesha anzima.

UMBOLO

Ukusukela ngo-2015, i-SWEAT ibonelela ngeenkqubo zokuzilolonga onokuthi uzilandele nangaliphi na ixesha, naphi na, ukusuka kubaqeqeshi abaziingcali abanjengoKayla Itsines, uKelsey Wells, uChontel Duncan, uStephanie Sanzo, kunye noSjana Elise.

Ngoku, ukuphendula inoveli ye-coronavirus bhubhane, i-SWEAT ibambisene ne-COVID-19 Solidarity Response Fund ye-World Health Organisation ukubonelela inyanga enye yokufikelela simahla kwi-app yamalungu amatsha.

Kuze kube ngu-Epreli 7, amalungu amatsha e-SWEAT angabhalisa kwinyanga yokufikelela simahla kwiinkqubo ze-11 ezikhethekileyo, izixhobo ezincinci zokuzilolonga ezilungiselelwe amanqanaba ahlukeneyo empilo kunye nezinto ezikhethwayo, kubandakanywa uqeqesho lwexesha eliphakamileyo (HIIT), uqeqesho lwamandla, i-yoga, cardio, kunye nokunye. Le app ikwabandakanya amakhulukhulu eeresiphi zokupheka kunye nezicwangciso zokutya, kunye noluntu olomeleleyo kwi-intanethi apho unokubuza imibuzo kwaye wabelane ngamanqwanqwa aphezulu ngaphezulu kwe-20,000 yemisonto yeforum.

I-SWEAT sele ibophele imali eyi-100,000 yeerandi kwi-COVID-19 Solidarity Response Fund, eyabela izixhobo zokunceda ukukhusela abasebenzi bezempilo, ukuhambisa izinto eziyimfuneko naphi na apho kufuneka khona, kunye nokuxhasa uphuhliso lwezitofu ze-COVID-19. Amalungu amatsha nasele ekhona e-SWAT ayakhuthazwa ukuba anikele kwingxowa-mali ngokusebenzisa le app.

"Egameni loluntu lwe-SWEAT, iintliziyo zethu ziya kubo bonke abantu kwihlabathi liphela abachaphazelekileyo kukuqhambuka kwenoveli ye-coronavirus," u-Itsines, umyili wenkqubo ye-Sweat BBG, utshilo kwimithombo yeendaba. "Njengophawu lwenkxaso yethu kwiinzame zoncedo, singathanda ukwamkela abantu basetyhini abajonge ukuhlala bekhuthele ekhaya ukuze bajoyine uluntu lwe-SWEAT, babelane ngemizabalazo yakho kunye nokufezekisa kwakho nezigidi zabasetyhini abanengqondo efanayo kwihlabathi liphela, kwaye sibuyise unobangela ukuba unako. "

Ukuthanda ubilo

Uthando lweSweat Fitness (i-LSF) ingaphezulu kweqonga lempilo kunye nokusebenza kwemihla ngemihla kunye nezicwangciso zokutya okunesondlo.Luluntu olumanyeneyo apho amakhulu amawaka abantu abathanda ukomelela banokunxulumana, bakhuthazane, kwaye baxhasane ngohambo lwabo lwezempilo.

Ukunceda ukuxhasa abo basweleyo ngexesha lobhubhani we-coronavirus, iLSF isingathe "Hlala Kakuhle Impelaveki," umnyhadala weentsuku ezi-3 wezempilo oya kuthi unyuse imali kwimizamo yokunceda i-COVID-19. Phakathi koLwesihlanu, nge-24 ka-Epreli kunye neCawa, nge-26 ka-Epreli, abaphembeleli bezempilo abanjengomyili weLSF uKatie Dunlop, umqeqeshi wobuqu-owajika-Uthando aluboni-inkwenkwezi uMark Cuevas, umqeqeshi wodumo uJeanette Jenkins, kunye nokuninzi baya kuthi xhuma kwi-Zoom ukuze babambe ukuzonwabisa okusebenzayo, amaqela okupheka, iipaneli ezikhuthazayo, iiyure zokonwaba, amaqela omdaniso nokunye okuninzi. Unokwenza i-RSVP apha simahla, ngokuzithandela (ukukhuthaza) umnikelo. Yonke ingeniso evela kulo mnyhadala iya kuya kwi-Feeding America.

"Umnikelo weedola 1 ubonelele ngezidlo ezili-10 kwiintsapho nakubantwana abadinga uncedo," ubhale watsho uDunlop kwiphephandaba lika-Instagram ebhengeza lo mnyhadala. "Injongo yethu kukunyusa i-$ 15k (i-150,000 MEALS!!)."

Uphengululo lwe